As anticipation builds for the release of the revolutionary gaming GPU, speculation about its price has been rife. Initially, we expected a premium product, but the latest developments suggest that the true cost of this graphics powerhouse may exceed our wildest expectations. In light of this recent leak, the NVIDIA GeForce RTX 5090 is now expected to command a significantly higher price point compared to its predecessor, the RTX 4090.
Nvidia has yet to officially announce a release date for the RTX 4090, but rumors suggest the company may unveil the new GPU at the Consumer Electronics Show (CES) in January 2025. As AMD abandons the high-end GPU market to NVIDIA’s dominance, the upcoming 5090 may emerge as the most potent gaming graphics card, but at a steep price tag that will require significant investment to acquire this flagship model.
A rumor emerged on Chiphell boards, courtesy of prolific leaker wjm47196, who initiated a thread titled “5090 msrp.” The initial post suggests a price range of $1999-$2499 for the card, which could be attributed to its rumored 32GB GDDR7 VRAM.
The individual also expresses regret, stating, “I can’t afford it anymore,” and we’re confident that wjm47196 won’t be the only one who would find this price unacceptable. While rumors surrounding leaks persist, it’s essential to acknowledge that the reported figure remains unconfirmed by Nvidia itself – a crucial distinction that underscores the speculative nature of these claims.
In any event, despite initially launching at an MSRP of $1,599 for its Founders Edition, the RTX 4090 is perpetually out of stock. A glance at Nvidia’s website reveals board partner cards start at $1,799, with prices escalating from there. The Asus Strix RTX 4090 OC currently retails for $1,999; accordingly, it’s reasonable to anticipate that the upcoming RTX 5090 will initiate its price range at or above this figure.
With AMD’s departure from the high-end GPU market, Nvidia enjoys unparalleled dominance, allowing it to dictate pricing for its flagship product with minimal competition. The corporation may wager that individuals willing to shell out $1,599 for the premium graphics card will be more likely to splurge on other high-end products. Let’s hope the RTX 5080 comes with a more affordable price tag compared to the RTX 4080 at launch, and that AMD competitors keep the RTX 5070’s price in check.
Discover what’s anticipated from Nvidia’s next-generation GPU lineup with our in-depth guide to the latest RTX 5000 rumors and leaks.
