Sega’s enjoyed an astonishingly successful 2024, with both critical and commercial triumphs stemming from its prominent game releases throughout the year. The corporation boasts a formidable library of video games, providing an attractive opportunity for a subscription-based offering that resonates with modern game publishers seeking to capitalize on their vast content.
It’s reasonable to wonder what strategies Sega might be exploring to revitalize their brand and appeal to modern gamers. According to President and COO Shuji Utsumi, speaking with BBC, a potential Sega subscription service akin to Xbox Game Pass “is very captivating” for him, and the company is actively exploring various options in this space.
“We’re exploring a particular opportunity that we cannot discuss at this time.”
In reality, Sega was unlikely to pioneer a subscription service in the industry, given that other companies had already taken the initiative. Whether the corporation can capitalise on its robust library of titles and achieve greater success with this new service remains the pivotal question.
Throughout this period, regarding video games, Sega’s primary objectives are currently underway, comprising several key projects, including but not limited to additional developments.
