The PSVR 2 achieved its first major milestone by securing a significant sale last week, leading to a substantial increase in gross sales volume for the headset in the US market.
While the PSVR 2 boasts an impressive $550 price tag, it’s still more expensive than the PS5 console it’s powered by, which costs a relatively affordable $500. The introduction of Quest 3 has proven challenging for some, especially considering its closest rival, the Quest 3, is available at a competitive price point of $500, eliminating the need for a tethered console.
While demand for Sony’s VR headset may seem lukewarm at first glance, there are signs that it could actually be stronger than anticipated; many consumers appear willing to make a purchase as soon as the price becomes competitive.
Following a significant surge in sales of its PlayStation VR2, Sony discovered that the price of the standalone headset plummeted by 37%, settling at $350. Similarly, the combined value of the Horizon bundle decreased by 33% to $400.
Last week, the sale was particularly lively, revealing that gross sales quantities for headsets more than doubled on Amazon US compared to previous months.
The PSVR 2’s brief summer sale may hint at something regarding the impending holiday season, a period when the majority of VR headsets are sold and the highest sales volumes are typically observed? With Sony’s transparent understanding of how holiday promotions can boost headset sales, the company is poised to capitalize on this insight by offering an even more enticing deal.
While the competitive pricing appears to have driven a notable increase in PSVR 2 unit sales, it’s essential to put this growth into context: the actual numbers still pale in comparison to the volume of Quest 2 and Quest 3 units sold by Meta.
