VR studio One other Axiom at the moment introduced that its breakout title, Gorilla Tag, has surpassed $100 million in income. The corporate shared different key metrics about its participant inhabitants that shine gentle on the state of the VR market.
Not lengthy after its launch again in early 2021 it grew to become clear there was one thing particular about Gorilla Tag. It’s minimalistic ‘tag’ gameplay, distinctive arm-based locomotion, and novel social structure made for easy social enjoyable. And it seems, folks actually like easy social enjoyable.
This week the studio behind the sport, One other Axiom, provided up some key metrics for Gorilla Tag that present simply how massive it has grow to be. Right here’s the fast and soiled:
- $100 million in complete income
- 10 million lifetime gamers
- 3 million month-to-month lively customers
- 1 million each day lively customers
Gorilla Tag’s income comes primarily via in sport cosmetics which permit for try-ons and a social procuring expertise.
These figures make Gorilla Tag probably the most profitable and hottest VR video games up to now. Not solely are a lot of folks taking part in the sport, One other Axiom additionally revealed the common playtime is sort of 60 minutes. That’s doubly spectacular contemplating how bodily of a sport it may be.
As for what’s subsequent? The studio isn’t leaving Gorilla Tag behind, but it surely’s busy at work on a non secular successor to Lone Echo, the sport which impressed Gorilla Tag’s motion within the first place.
